The Mobile Beat - App World 2011

Smartphone app downloads are projected to cross fifty billion by 2012. This exponential growth of mobile applications market opens up abundant opportunities for mobile app developers. In the face of multiple app development platforms and routes to market, access to resources, efficient usage of resources, app marketing and monetization models are key to maximize ROI from app development. The Mobile Beat India - App World 2011 brings together app developers, platform experts, operators, app stores and mobile advertising networks to listen to and communicate directly with each other to address development, marketing and monetization issues faced across the ecosystem.


Key takeaways 

* The conference addresses the entire mobile app ecosystem. The discussions will address the issues faced by the app development ecosystem, including:

o Cross-platform app development 

o Apps marketing 

o App monetization opportunities via new commercialization opportunities

o Channels to market, app stores and opportunities for partnerships

* Mobile App Exhibition

* Lounge to learn, engage and share ideas one-on-one

The goal of the event is to take app development, discovery and monetization experience to the next level. The Mobile App Exhibition and Lounge provides unique opportunity to demonstrate, learn, engage and share ideas one-on-one.

Attendees

App developers, architects, project managers, engineering managers/directors, platform experts, entrepreneurs, investors, business development, marketing and product management professionals, from across the mobile app ecosystem – app developers, mobile ad networks, app stores, operators, marketing and media experts, and OEMs & platform vendors.